We’re back, friends! Season 2 of Branded Assets is officially here, and apparently taking a summer break from recording did NOT mean taking a break from thinking about brands, business and culture. I can’t help myself.
In this first episode back, I share some personal updates from the summer break. PLUS what’s in store for Season 2, including more guests, a new rotating co-host format for Rich Girl Rundown episodes, and a few of the smart, funny women who will be joining me this season.
I also revisit some of the topics discussed in Season 1 and ask: what happened next?
From my admittedly very satisfying Cineplex prediction and the return of movie theatres, to Sleep or Die founder Lauren Sudeyko turning a viral moment into a $1M raise, we’re revisiting some of the brands and trends I’ve had my eye on.
I’ve also been noodling about what’s next for leisurewear and fitness, and how venture capital and health-tech startups are finally paying attention to women’s health.
Of course, because it’s Virgo season, I’m also taking a little credit where credit is due.
Consider this your official welcome back! Thanks for being here.
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